OK, just one more day and it is exactly two months – count’em, two months! – since I had a post on my blog. New resolution: shorter! more frequent!
And with that in mind, I’m commenting on an article from the New Yorker titled Subject: Our Marketing Plan. It’s hilarious! All the buzz in the publishing world is how there are no resources left, mid-list writers should count their lucky stars if they even have a publisher, and it’s up to the author to do as much self-promotion as possible.
Ellis Weiner’s Shouts and Murmurs column is written as a missive from his “publicist.” I’m excerpting the first paragraph or two just to give you a taste… check it out!
Let me introduce myself. My name is Gineen Klein, and I’ve been brought on as an intern to replace the promotion department here at Propensity Books. First, let me say that I absolutely love “Clancy the Doofus Beagle: A Love Story” and have some excellent ideas for promotion.
To start: Do you blog? If not, get in touch with Kris and Christopher from our online department, although at this point I think only Christopher is left. I’ll be out of the office from tomorrow until Monday, but when I get back I’ll ask him if he spoke to you. We use CopyBuoy via Hoster Broaster, because it streams really easily into a Plaxo/LinkedIn yak-fest meld. When you register, click “Endless,” and under “Contacts” just list everyone you’ve ever met. It would be great if you could post at least six hundred words every day until further notice.